Elements of Brand is a two-day immersive brand workshop designed to distill, ignite, and elevate a brand through lived experience.
Built around the four elements - Soil, Fire, Air, and Water - this isn’t a conversation about your brand. It’s an encounter with it. You’ll taste it, feel it, breathe it, and move it through your body until the clarity becomes undeniable.
Root Deep.
Rise Bold.
Next:April 23+24
NASHVILLE, TENNESSEE
What if the most powerful thing you could do for your brand was step away from the screen and back into your senses? This is a two-day immersive brand experience built on the elements: SOIL [foundation], FIRE [visuals], AIR [voice], WATER [impact].
Over two days, we move through four elements - each one revealing a different dimension of your brand:
Soil
Define your foundation.
Experience: A guided wine tasting that connects the richness of the earth to the roots of your brand.
Outcome: A grounded strategic base that shapes every decision with confidence and truth.
Fire
Ignite your visuals.
Experience: A shared meal cooked over open flame that explores the heat, emotion, and instinct behind your visual identity.
Outcome: A visual direction that signals your spirit with precision and presence.
Air
Elevate your story.
Experience: Breathwork and storywork designed to clear noise and uncover your true voice.
Outcome: Messaging that feels natural, compelling, and unmistakably yours.
Water
Create a ripple.
Experience: A reflective tea ritual exploring resonance, and impact.
Outcome: Not just growth for growth's sake. The ripple you're built to create. The community, connection, and legacy your brand is meant for.
What You’ll Experience
Soil – A deeper foundation through wine tasting.
01
Fire – Visual spark through open fire cooking.
02
Water – Ripple and resonance through guided reflection and tea ceremony.
03
Air – Voice refinement through breathwork and storywork.
04
THIS IS FOR YOU IF:
You've been running your creative business for at least 2-3 years.
You’ve outgrown the brand you started with and you’re ready for one that reflects your evolution.
You're tired of generic positioning and surface-level strategy.
You’re tired of operating from instinct alone and want a foundation you can trust.
You’re ready to refine, elevate, and move with more intention.
You want a space to step back, reset, and build from a place of clarity instead of overwhelm.
Ready to bring your vision to life?
Limited to just eight participants per session, this workshop fills quickly.
This experience is for eight creative founders ready to refine their brand with clarity, creativity, and intention. Two days in Nashville. A full sensory immersion. A brand that finally feels like you.
Your future brand is waiting.
A full-sensory, immersive workshop designed to help you build a brand rooted in authenticity and impact
4,500 per participant
Your investment includes:
Before we meet:
One-hour private brand audit to assess where you are and what needs clarity
During the workshop:
Two full days of immersive brand work
All meals, wine tasting, and curated materials
Small group size (8 maximum) for deep, personalized attention
Facilitation by Lauren Ledbetter, creative director and brand strategist with 15+ years shaping brands
After you leave:
Access to a private community of past participants
Optional add-on: Extended 1:1 strategy session for continued refinement
Save Your Seat
Travel and accommodations not included. Lodging and transportation recommendations provided upon registration.
Payment plans available - just ask.
Bring the Elements
to Your Team
This experience can be tailored for organizations, creative teams, and leadership groups looking to clarify their brand strategy, align their voice, and create lasting impact.